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AAPLBEARISHFLIPPEDTHE KNOWLEDGE PROJECT · BULLISH IN SEPTEMBER → BEARISH IN SEPTEMBER

Macintosh 1985: cultural hit, commercial failure

The discussion framed the original Macintosh as a visionary product that achieved cultural success but was a commercial failure, leading to Apple's crisis.

THE KNOWLEDGE PROJECT CHANGED ITS VIEW

BULLISH FOR 0 DAYS, THEN THE TURN
THEN1 SEP · BULLISHThe guest argued that Steve Jobs' pragmatic deal with Microsoft, which included a $150 million investment and a commitment to produce Word for Apple, was the capital injection that kept Apple afloat upon his return.NOW1 SEP · BEARISHThe discussion framed the original Macintosh as a visionary product that achieved cultural success but was a commercial failure, leading to Apple's crisis.

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